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So You Want to Launch a Product? Sending your Idea into Orbit

  • First Flight Venture Center 2 Davis Dr Durham, NC, 27703 United States (map)

VIRTUAL PRESENTATION | April 20th | 1:30pm – 4:30pm

  • Have you figured out a product opportunity but aren't sure how to make it a reality?

  • Maybe you've already started prototyping, but you're not sure about the next steps?

  • Want to learn how to vet your idea while maximizing your capital investment and spending your time efficiently?

Who Should Attend : 

  • Entrepreneurs who want to learn how to avoid common product development pitfalls

  • Inventors with a twinkle in their eye and want to know how to get started

  • Start Ups who want to accelerate their product development journey

Description:

Getting your product to market is a lot like sending rocket ship into orbit. You’ve got to have the technology, resources, and team to get it there.

Many entrepreneurs spend inordinate amounts of time and money pursuing products that are, in the end, not viable. We see entrepreneurs who are developing great products but spend their resources inefficiently and never make it to market. And we see products make it to market, but lack the branding and identity needed to connect with consumers and thrive. This course is designed to “pull back the curtain” and paint a realistic picture of product development and its best practices

Participants Will Learn

Our goal is to inform our audience of avoidable pitfalls and present a structured method of product development to take a product through the gauntlet of stages to a successful market launch. This overview webinar includes content such as: 

  • How does a prototype become a product?

  • What is the difference between New Product Introduction and Product Development?

  • What is a Product Development Process and why do I need one?

  • Who are my customers and who are my competitors?

  • Am I designing the right product for my market?

  • How do I apply engineering, prototyping, and manufacturing to build the product right?

We welcome a lively, interactive Q&A so all can learn from each other.