Ed Pettiss

Professional Bio:

Ed Pettiss provides new venture strategy, funding, and pitch guidance to the regional early-stage start-up ecosystem as mentor, executive-in-residence, and grant reviewer. He is a coach and mentor with the Council for Entrepreneurial Development and First Flight Venture Center’s Navigator Program, and Executive-in-Residence with the NC State Technology and Entrepreneurship Commercialization program. He is also a Core Reviewer for the NC IDEA Seed Grant Program. He is currently on the Seed Fund Advisory Board for The Launch Place and was a Board Director for RTP Capital Associates.

Ed’s areas of expertise include…

• Building a Compelling Value Proposition and Business Model
• Customer Discovery and Validation
• Marketing Strategy and Segmentation
• Technology Commercialization
• Targeting/Qualifying Funding Sources
• Telling Your Story - Presentation Development, Delivery, & Pitch Scrubs

Areas of Expertise: Business Strategy, Customer Acquisition, Fundraising Guidance, Leadership, Management Coaching, Manufacturing, Marketing Research, Press and Media Relations, Sales, Technology Planning