Live Gamer (formerly Brandport, Inc.) celebrated their graduation from FFVC yesterday,  amidst humor, toasts and awards.

Originally BrandPort, the company joined First Flight in 2005 as an advertising media play that facilitated interaction with young consumers creating information on the trends, passions, and desires of youth in the United States for more selectively targeted marketing of products and brands.

In 2011, Brandport was acquired by Live Gamer a pioneering provider of e-commerce solutions in the digital space. From introducing one of the first micro-transaction and virtual economy engines – now evolved into Elements™, one of the most sophisticated e-commerce SaaS platforms available on the market – to providing cutting-edge payment, advertising and engagement tools for digital entertainment and enterprise customers, Live Gamer has constantly evolved through the years to become a global leader in e-commerce solutions for multiple industry verticals.

Post-acquisition, large contracts with WWE, Smosh, Tennis Channel and others required augmenting staff to assist with building Live Gamer’s new “gamification” SaaS platform “Engage”.  FFVC quickly enabled the team to grow from their single office to eight offices in under a year to support the expansion from three to 12 employees.

“The First Flight Venture Center has been instrumental in aiding with the evolutionary growth of BrandPort and it’s subsequent acquisition by Live Gamer in 2011,” indicated Guy Resh, SVP Platform Operations.  “FFVC’s affordable office space & related services including reliable high-speed internet, sage advice and team attraction allowed us to  remain focused on building and deploying our SaaS-based advertising platform (adElements) instead of worrying about other issues”.

About Live Gamer:  
Founded in 2007 by Mitch Davis and Andrew Schneider, Live Gamer is a pioneering provider of e-commerce solutions in the digital space. From introducing one of the first micro-transaction and virtual economy engines – now evolved into Elements™, one of the most sophisticated e-commerce SaaS platforms available on the market – to providing cutting-edge payment, advertising and engagement tools for digital entertainment and enterprise customers, Live Gamer has constantly evolved through the years to become a global leader in e-commerce solutions for multiple industry verticals. Live Gamer is headquartered in New York City with offices in Palo Alto, California, Research Triangle Park in North Carolina, Luxembourg, Seoul and Shanghai.